Company: Sealed Air Corporation
Challenge: The company's icons were outdated, inconsistent, and offered limited color variety across web, print, and social media platforms.
Solution: Redesigned existing icons to ensure consistency in stroke width, angle, aesthetic, and size. Created new designs tailored to the requirements of the website, print materials, various brands, and industry needs. Collaborated with the brand manager to align icons with brand standards and company colors. Introduced five icon variations, including options with different stroke colors, full-color designs, and monochromatic styles.
Brand Manager: Taylor Brown
Challenge: The company's icons were outdated, inconsistent, and offered limited color variety across web, print, and social media platforms.
Solution: Redesigned existing icons to ensure consistency in stroke width, angle, aesthetic, and size. Created new designs tailored to the requirements of the website, print materials, various brands, and industry needs. Collaborated with the brand manager to align icons with brand standards and company colors. Introduced five icon variations, including options with different stroke colors, full-color designs, and monochromatic styles.
Brand Manager: Taylor Brown
icon OPTIONS + CATEGORIES
SOCIAL MEDIA
WEB PAGES
